2025 Cyber Threat Landscape: Key Insights from Huntress*

Presented by Name to be advised - Huntress

As cyber attacks become more targeted and persistent, MSPs are increasingly responsible for defending small and mid-sized businesses. This session explores key insights from the Huntress 2025 Cyber Threat Report, highlighting attack trends, real-world incident data and the tactics attackers use to evade traditional defences. The session provides practical guidance to help MSPs strengthen customer security and stay ahead of emerging threats.

Securing the cloud edge: protecting hybrid workloads without compromise*

Presented by Name to be advised - Topsec Cloud Solutions

Customer infrastructures now extend beyond on-premises to include cloud and edge environments. MSPs now face the challenge of securing these complex, distributed systems without adding extra operational burden. This session explores how TopSec helps MSPs deliver consistent protection across hybrid workloads. Attendees will see how automated threat detection, policy enforcement, and compliance monitoring can simplify everyday security tasks. The session also looks at practical ways to unify security controls and reduce configuration drift. By integrating these practices, providers can differentiate their offerings and uncover new revenue opportunities, all while maintaining visibility and control over increasingly dynamic environments.

Turning security demand into profit: automating protection for MSP success*

Presented by Name to be advised - Hornetsecurity

Security demand is growing faster than MSP margins, as customers expect reliable protection across email, cloud and hybrid environments without absorbing the operational complexity. The session explores how MSPs can turn that pressure into advantage by using automation and layered threat intelligence to simplify security operations and reduce manual effort. Rather than managing tools in isolation, it focuses on embedding protection into repeatable processes that scale. Attendees will walk away with practical frameworks for building efficient security delivery models that strengthen service consistency, create differentiation in competitive markets and unlock new revenue opportunities - all without increasing headcount.

The Regional MSP Landscape – Opportunities and Market Pressures

The managed services market continues to expand across the UK regions as organisations increasingly outsource IT operations and cybersecurity management. However, regional MSPs also face significant competitive pressure as national providers, cloud vendors and specialist security firms compete for the same customers. This opening panel explores how the market is evolving across the UK and what opportunities exist for MSPs operating outside the major metropolitan hubs. Panellists will discuss how regional providers can differentiate themselves through customer relationships, industry expertise and service innovation. Key challenges include rising cybersecurity threats, talent shortages and increasing expectations from customers who expect enterprise-grade services regardless of company size. At the same time, regional MSPs often benefit from stronger customer relationships and local market knowledge. The panel will explore how MSPs can leverage those advantages while modernising their service portfolios. Topics include expanding cybersecurity services, improving marketing and sales strategies, and building long-term customer partnerships. Attendees will gain insight into how MSPs across the regions are navigating market changes and positioning their businesses for continued growth.

Operational Foundations – Designing a Profitable MSP Business

Building a profitable MSP requires careful alignment between service delivery, pricing models and internal operational processes. As customer expectations increase and technology environments become more complex, MSPs must continually refine how they structure and deliver services. This panel examines the operational decisions that have the greatest impact on MSP profitability and long-term sustainability. Panellists will discuss how successful providers structure their service offerings, manage support teams and maintain consistent service quality across multiple clients. The conversation will also explore the role of automation, documentation and process standardisation in improving operational efficiency. Many MSPs are also revisiting their service catalogues to ensure they align with modern customer requirements, particularly around cybersecurity and cloud infrastructure. Another key topic will be talent management and how MSPs can recruit, train and retain skilled staff in a highly competitive labour market. By sharing practical examples from their own organisations, panellists will offer attendees a clearer understanding of the operational foundations required to build a scalable and profitable MSP business.

Strategic Growth – Investment, Acquisitions and Long-Term Value

For many MSPs, long-term growth increasingly involves strategic investment, acquisitions or eventual exit planning. As the market matures, investors are actively seeking service providers with strong recurring revenue, scalable operations and clear market positioning. This panel explores how MSPs can approach growth strategically while building long-term enterprise value. Panellists will discuss how acquisitions can help providers expand geographically, gain new technical capabilities or enter new vertical markets. The session will also examine how private equity and other investors evaluate MSP businesses. Key factors include predictable revenue streams, customer retention and operational maturity. Panellists will also address the challenges associated with integrating acquired companies and maintaining company culture during periods of rapid expansion. For MSP owners and executives, the discussion will provide practical insight into how businesses can prepare for investment, pursue acquisitions or position themselves for future exit opportunities while continuing to deliver strong customer outcomes.

Information overload to intelligent insight: helping MSPs turn data complexity into advantage*

Presented by Name to be advised - Opentext

MSPs are dealing with ever-growing volumes of data. At the same time, compliance demands are getting tighter and security risks continue to increase. Customers expect better visibility, stronger governance and smarter use of their information, without added operational burden. This session explores how MSPs can unify content management, security and governance into scalable, automated services that reduce risk and unlock insight. We’ll look at practical ways to build AI-ready data foundations, embed compliance into everyday processes and package information management as a differentiated managed service. Attendees will leave with clear frameworks to turn data complexity into recurring value and stronger client relationships.